The winner of yesterday's CyberTECH Spotlight Pitch Night. was EDGEHome. It was a honor to be invited to judge the competition. I focused on form while substance was handled by an extremely talented, intelligent and experienced group of start-up veterans. including Garrett Borunda, Neal Cunningham, and Ed Lake. EDGEHome CEO and Founder Scott Steele chose images for his slide deck. The contrast between a futuristic George Jetson image and the reality of the modern kitchen brought his point home in just two slides. It got my vote and more importantly, also the vote of my colleagues of substance. Other participants chose text heavy slide decks (some in all caps). It cost them points in spite of the substance of their pitch. What I learned all over again was there are no neutral slide decks. Clear images, a minimum amount of clear, readable text and smooth delivery wins, anything less should ditched.

What to Leave In.

Good Posture, Manners and Dress -  I'm just saying. Your Authentic Voice - You are the first asset investors consider. Visual Focus - Please don't make any sudden, threatening moves. Fun - If you relax, we will all have great fun. For more on the subject read, The Art of the Pitch