Making Sense of Digtal
Making Sense of Digtal
5 Words That Define Success on the Net
By Jerry Gitchel | |
Hear Jerry Gitchel as he shares the 5 words that define success on the Internet.
What Does The Future Hold For In-Person Networking?
By Jerry Gitchel | |
Editors note: I asked San Diego's master networker his thoughts
You Have Previously Been Subscribed
By Jerry Gitchel | |
Just received an important announcement from a company out of Dallas.
5 Reasons Remarketing Won’t Work for You
By Jerry Gitchel | |
I get the whole "Know Thy Customer" concept. I think remarketing is just plain creepy, not to mention annoying. What I don't get is the idea of stealth ad harassment. You don't know it's happening, and even if you do, good luck trying to turn it off. If you're considering launching a remarketing campaign, consider exhausting these options first...
LinkedIn, Your Prospecting Secret Weapon
By Jerry Gitchel | |
Adopting a "Look at Me" mindset on LInkedIn is the shortest path to disengagement. Stop talking, start listening, really listening, social listening. Here is three tips to help you engage your prospects right now...
How Speakers Get Hired – Insights from the 2013 Speakers Report
By Jerry Gitchel | |
I just downloaded the 2013 Speakers Report posted on the National Speakers Association Facebook page. the first item that jumps out at me is the top three sources when organizations start a search for speakers...
Repurposing Content – The Art of Virtual Leftovers
By Jerry Gitchel | |
There are some dishes that just taste better the second
I Know What You Did on Facebook Last Summer!
By Jerry Gitchel | |
My Summer reading list didn't include the typical who-done-it, blockbuster exposé or inspiring self-improvement bestseller. After all I've read about Social Networking strategy, I was surprised to learn most if it is a work of fiction.
Becoming Nimble with Your Contact Relationship Management
By Jerry Gitchel | |
I've switched to Nimble.com to manage my CRM (Contact Relationship Management). Not on a whim, not just because it's cheaper, but because it works, the company works and their future is bright.
Mobile-first Design – Can Your Customers See You Now?
By Jerry Gitchel | |
Mobile-first design is more than a buzzword, it's a mindset. As a business professional, it is the lens your clients will use to judge the relevancy of your content, your brand and ultimately, your survival. Success starts when you see your site through their viewport...
5 Reasons Why Your Business Card is the Key
By Jerry Gitchel | |
The convention is over. You've got a pocket full of business cards and a smile on your face. Before you head home, decide right now what you're going to do to leverage the valuable gift you've received, your prospects business card...
Cloud-based CRM Rules!
By Jerry Gitchel | |
If you're tired of struggling to manage your contacts from your inbox or a spreadsheet, maybe it's time to stick your head in the clouds.
Building Your Digital Brand Identity
By Jerry Gitchel | |
Have you checked your image in your digital mirror? Prospects can see so much of you online that they often make you feel ill when they ask you about your hobbies, religion, or personal advocacy the first time you meet. Here are some tips to make a good first impression.
Web Links – The Art of the Virtual Yes
By Jerry Gitchel | |
Prospects say yes to direct links and no to scavenger hunts. Here's what it takes to get to Yes...
LOtK Book Launch – Zero Day of our Digital Marketing Campaign
By Jerry Gitchel | |
LOtK - Zero Day - For weeks now the countdown has been part of the team's email subject line. Today we made it to Zero.
5 Tips for Launching Your Next Bestselling Book
By Jerry Gitchel | |
I can hardly believe Monday is April 22nd. It's the
Acronym Soup Du jour RWD Responsive Web Design
By Jerry Gitchel | |
RWD is a web design concept that allows your site to respond to all mobile devices. The challenge for business owners is not in RWD technology, it's in the implementation.
The Unending, Unyielding, Unbearable, Testimonials Page
By Jerry Gitchel | |
Have you been to the video testimonials warehouse? Why would any prospect watch 20 minutes of people talking about you? Here's how to toot you're own horn without using a TRAIN horn..
Never, Ever Link to Your Home Page
By Jerry Gitchel | |
Yes, it is really easy to link to your home
Building a Better Contact Database
By Jerry Gitchel | |
What makes a contact database better? The stock answer is build it bigger! The right answer is build it better. Here's how...
TechTalk™ A New Day, A New Way
By Jerry Gitchel | |
Accessible, affordable. After months of discussions with peers, clients and prospects it all came down to those two words. What I'm hearing from all quarters is that business owners and independent professionals are tired of throwing thousands of dollars at so called internet bootcamps. Here is an alternative...
Creating Your Content Marketing Matrix
By Jerry Gitchel | |
Does your web content look like a collection of stuff? Creating a Web Presence Content Matrix can help you focus on getting the right information to the right prospect at the right time. here's how it's done...
Cure for a Case of Conference Afterglow!
By Jerry Gitchel | |
When you returned from your last business conference, did you bring back a valuable personal development investment or just an expense report? Here's a cure for Conference Afterglow.
Testimonials, Virtual Diamonds in the Rough
By Jerry Gitchel | |
Digital testimonials are like diamonds. They both have many facets, require just the right setting, and are completely worthless unless you show them off. Your response to receiving either of these gifts should be subtle, understated and perfectly timed.