Controlling Your Web Site Brand
Controlling Your Web Site Brand
Business owners are often surprised to learn that publishing is only the beginning of their web site commitment. Once published, the responsibility for updating the site moves from the web professional to the business owner. The first step to mastering your domain is to determine who is in charge. Although you paid the fees for registering your domain name, you may not be the registered owner. You need to confirm your registration information. Visit Network Solutions and click on their WHOIS Lookup link. Type your domain name and then click the search button. Print the Search Results page and you now have an official copy of your domain registration. Next, verify your information, especially your e-mail address. Network Solutions recognizes the contact e-mail addresses shown as the official owners of the domain. When you submit a change request, a message is sent to each contact e-mail address of record asking for permission to make the change. If the address shown is not your own, someone else is the Master of Your Domain and has sole authority to make changes to your domain. Not every Registrar makes it this complicated. I use Godaddy.com. I have an account with an Account Number and Password. It allows me to make changes without being tied down to a specific E-mail address or location. If your existing site is registered through Network Solutions, don't despair, their site has excellent help available. Follow the instructions and in no time you will become the Master of Your Domain! What domain management tricks do you use to manage this important business asset? Post a comment to share your tips or domain ownership nightmares.