Jerry Gitchel

Jerry Gitchel

Monday, 10 October 2016 13:52

We've Moved!

What I am most excited about today is the completion of my move to the Baymeadows area of Jacksonville. More than just a new address, we are talking new company, title, location and phone number. The only items retained are my email address and links to social platforms. Here's more on how I made this decision... 

Wednesday, 07 September 2016 06:24

Innovation, It's Not Just for Start Ups

Start-up companies are the darlings of the business world. They have that new company smell. No messy paper records, or unfinished business. No broken equipment, or people. On the other hand, existing businesses, have history, traditions, loyal customers. This is for owners of existing businesses who want to rediscover their loyal customer-base before they disappear.

Tuesday, 30 August 2016 09:24

The Art of Online Video

Online Video is challenging to plan, produce and publish. It's worth all the effort, pain and suffering. User engagement with video is 4 times as effective as another content. In a world filled with bright shiny objects, the right kind of view can tell your story, engage with a new audience and reconnect with former followers. 

Wednesday, 24 August 2016 08:20

Technology Is Nothing But a Hammer

[Editors note] this article originally appeared online in 
Speaker Magazine. I was asked to share it with my entire community. Enjoy!

Whenever I respond to the question, “What Do You Do?” the conversation immediately takes a sharp turn toward cynicism, “Nobody can make technology work,” or longing, “I wish my technology worked.” Both are accurate, but the truth lies somewhere in between.

Tuesday, 23 August 2016 07:32

Building a Better Contact Database

What makes a contact database better? The stock answer is build it bigger! The right answer is build it better. Having a first name and email address is a good start, but it doesn’t help you understand their needs or help you deliver solutions.

Thursday, 11 August 2016 07:11

The Richard Hadden Effect

In Brian De Haaff's Inc. Magazine article, 4 Ways Successful People Learn More, Brian, Founder and CEO of Aha! makes the case that life-long learners are more successful. Brian's first suggestion is to discover how you learn. While working with a client on Tuesday I experienced one of my most effective learning settings. It's the Brainstorm.

Tuesday, 09 August 2016 07:47

Journey of a Thousand Clicks

It starts with a single click, or currently, a tap. In Brian De Haaff's Inc. Magazine article, 4 Ways Successful People Learn More, Brian, Founder and CEO of Aha! makes the case that life-long learners are more successful. He artfully uses the single most powerful element of the World Wide Web, The hyperlink.

Monday, 08 August 2016 09:44

Why "What I Learned" Works

Frequently I post "What I Learned" on social. I post immediately after a conference, class, almost any event. It's more that an editorial segue to an article I'm sharing. It's an essential exercise I use to maintain mental fitness. In Brian De Haaff's Inc. Magazine article, 4 Ways Successful People Learn More, Brian, Foundaer and CEO of Aha! makes the case that life-long learners are more successful.

You hear it on a Friday afternoon, "Well, we can get to that next week, I’m going to start the weekend early."  Or you hear it when Summer starts, "I’m going to enjoy some time off this Summer, we will hit it hard next Fall." The most challenging is a stage of life excuse, "Well, I’m getting older now, time to slow down."

Doug Wilder declared his independence this holiday weekend. Instead of getting in his car and driving all over town to visit clients and prospects he took to the internet to publish a blog post. 

It started Friday morning with a visit to my Kuna Co-working studio. Doug had accepted my invitation to appear as my special guest on the Art of Digital Leverage podcast. Just a 10-minute live video broadcast was all it took. Post-production included editing via iMovie then an upload to Vimeo .

Doug did the heavy lifting by publishing a blog post to share the clip

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